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Why You Should Outsource Your Appointment Setting Program
Appointment setting plays a significant role in sales. Converting possible leads into customers is a crucial segment of the sales cycle; naturally, appointment setting plays a role. Appointment setting is especially important because it is usually the step that takes place before the prospect turns into a customer. With so many moving parts involved in the sales process, outsourcing appointment setting could be the solution your company needs. We have outlined several reasons you should…
Read More »AdWords Introduces Message Extensions: Text Enable Your Business Number Now
On Monday, October 17, 2016 Google AdWords posted that they are introducing “Message extensions.” The message extensions give users seeing than ad an easy option to text a business to start a conversation and continue it whenever it is most convenient for them. The Google post mentions that 65% of consumers say they’d consider using messaging to connect with a business to get information about a product or service. So this looks like a great opportunity…
Read More »Cold Calling is Dead. Really? Maybe not…
If you are a business or sales person who views cold calling negatively and just as a “numbers game”, you are likely to be unsuccessful using it. For you, it is likely that “cold calling is dead.” No doubt, reaching decision makers is tougher today than years past. However, the success of cold calling fundamentally relies on the sales person’s training, attitude and skills. Successful cold calling has a number of potentially huge business benefits…
Read More »Best Practices for Lead Generation
A superior sales team is crucial, particularly in call centers, for a business to maintain an effective marketing and lead generation strategy. While lead generation is an important initiative for companies, it can at times be stressful. When an influx of calls come in, or when something goes awry, organization is imperative. There are several best practices sales teams can utilize in order to amplify their lead generation efforts. Here are some of the tips…
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